Topic: Optimization

Why Your Website Needs Goals

One of the biggest challenges facing businesses today is launching and operating a quality website. While it’s not difficult to get a website up and running from a technical perspective, it takes more planning and effort to make a website that’s actually effective. In order to make sure your website is effective, you must come up with performance goals.

Take a look through this article to get a feel for what kind of goals you should be setting and why. Read More ›

How Often Should You Redesign Your Website?

Deciding whether and when to redesign your site is a tough balancing act – you want your website to be fresh and exciting in order to draw in new customers, but you don’t want to change it so much or so often that you alienate your current customers.

Here's some things to consider to help you make the decision about when you should redesign your website? Read More ›

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